This contest aims to mobilize 60 artists from Brome Lake and its surroundings by asking them to acquire one or more chairs which they can transform into Land Art pieces, with specific criteria, to be exhibited at various locations in the town.

These chairs will be used to create a circuit in the heart of the village during the summer season. Three cash prizes will be awarded for the 3 most beautiful chairs chosen by the public and by a selection committee.

This type of exhibition has already been highly successful in Canadian cities such as Knowlton, Toronto, Banff, Chicoutimi, where several similar objects have been created by local artists or businesses. For example: mannequins, cows, moose, horses, etc.

OBJECTIVES

• – Create a tourist attraction starting in the summer of 2024;
• – Highlight the talent of artists from Brome Lake and its surroundings;
• – Create a lasting artistic event in the heart of the town.
  
  

PROCEDURES

To participate, artists are invited to acquire a chair and transform it into a work of art.

1. 1. By the end of March, artists will be invited to register and find their own chair(s). They will have 2 months to create a unique work according to the following criteria:

• – Chairs can be covered in paint, fabric, objects, or even deconstructed!
• – Plastic chairs, as well as any plastic accessories, are prohibited (flowers, covering, etc.).
• – Installations must be weather-resistant as they will be exhibited outdoors during the summer of 2024;
• – Additional chairs may be added;
• – The artwork can also be used to invite passersby to sit, but this is not mandatory;
• – The artwork must be safe for the public (for example: no sharp or dangerous surfaces will be allowed);
• – Overall, it must remain artistic;

2. 2. A sum of $50 will be provided to participating artists for the purchase of materials, upon presentation of a receipt;

3. 3. The deadline for completing the work and sending a brief description of the work and the artist’s creative process to ouennassa.khiari@lacbrome.ca is May 25, 2024;

4. 4. The chairs are to be set up by the artists themselves during the first week of June at the locations assigned to them by the Town. The choice and purchase of the attachment device is the responsibility of the artists (the costs are included in the $50 reimbursed, upon presentation of receipts);

5. 5. A launch event will be organized in June at the Art Lab gallery;

6. 6. Both residents and visitors will vote, and an independent committee will determine the winners of the contest. The committee will be composed of Lucy Gagnon, Claire Léger, Diane Laberge, Marie-Josée Gravel, Isabelle Daval, a business owner in Brome Lake, and Michel Gamache, co-owner of Art Lab 341;

7. 7. Three prizes will be awarded for the three most beautiful installations (chosen by the public and the committee): Cash prizes – 1st prize: $1,000 – 2nd prize: $500 and a People’s Choice Award of $500 in addition to some mentions that will be awarded.

8. 8. An award ceremony will be organized in early September at the Art Lab 341 studio.

9. 9. The chairs must be collected by the artists in early September and will be their property.

SCHEDULE

March 22: Deadline to complete the registration form. A registration confirmation will be sent to you.
May 25: Completion date of the artwork and sending of a brief description of the artwork and the artist’s creative process to ouennassa.khiari@lacbrome.ca;
May 31: You will receive a map indicating the location where you will need to install your artwork;
Early June: Installation of chairs in the heart of the village of Brome Lake;
June: Launch event of the project at the Art Lab gallery;
June, July, August: Exhibition of artworks and voting by the public and the selection committee;
End of August: Party for the award ceremony at the Art Lab 341 studio in Knowlton;
September: Artists must collect their chairs.